
Alternatives to Google Analytics
Google Analytics is a widely used web analytics service that tracks and reports website traffic, providing insights into user behavior and marketing effectiveness.
European Alternatives17

Alceris Analytics
Alceris Analytics is a free privacy-focused website analytics solution that creates insights without using any user-specific data or cookies, serving as a GDPR-compliant alternative to Google Analytics.

Analyzati
Analyzati is a lightweight, privacy-focused website analytics platform that tracks visitor behavior without cookies, IP addresses, or fingerprints, fully compliant with GDPR, CCPA, and PECR.
digistats Analytics
digistats Analytics is a privacy-first web analytics service from Switzerland that tracks website and app visitor behavior in real-time without cookies, IP addresses, or fingerprints, fully compliant with GDPR, DSGVO, CCPA, and PECR.
etracker
etracker is a privacy-friendly web analytics platform developed by etracker GmbH in Hamburg, Germany, offering cookieless tracking without requiring user consent while maintaining high data quality and GDPR compliance.
Friendly Analytics
Friendly Analytics is a privacy-first web analytics platform built on open-source Matomo, hosted in Switzerland, GDPR/nFADP compliant, requiring no cookie banners for tracking.
Matomo
Matomo is a free, open-source web analytics platform that provides 100% data ownership, privacy compliance, and comprehensive tracking features as an ethical alternative to Google Analytics.
Matomo by Stackhero
Matomo by Stackhero is a managed cloud hosting service for the open-source Matomo web analytics platform, offering unlimited tracking capabilities, one-click updates, and high-performance dedicated instances deployable in minutes.
Piwik PRO
Piwik PRO is a privacy-first analytics suite offering web and mobile analytics, tag management, consent management, and data activation tools designed for GDPR and HIPAA compliance.
Plausible Analytics
Plausible Analytics is an open-source, lightweight, privacy-friendly web analytics platform that serves as a simple alternative to Google Analytics, focusing on GDPR and CCPA compliance without using cookies or personal data tracking.

Sitesights
Sitesights is a privacy-focused, cookieless web analytics platform that serves as a lightweight alternative to Google Analytics, providing real-time insights into user behavior on websites and apps without requiring cookie consent.
StatCounter
StatCounter is a web traffic analysis service started in 1999, offering free basic stats and paid advanced features to track website visitors in real-time.
Stormly
Stormly is an AI-powered product analytics platform designed specifically for e-commerce teams, providing ready-to-use reports, AI-driven insights, and seamless integrations to identify trends, anomalies, and revenue opportunities.

Swetrix
Swetrix is a privacy-focused, cookieless web analytics platform offering comprehensive insights into website traffic, user behavior, and performance without cookies or personal data collection.

Trackboxx
Trackboxx is a GDPR-compliant web analytics tool that provides cookie-free visitor tracking, eliminating the need for consent banners while delivering comprehensive website insights.

Umami
Umami is a simple, fast, privacy-focused alternative to Google Analytics, offering open-source web analytics that respects user privacy.

Vantevo Analytics
Vantevo Analytics is a privacy-focused, cookie-less web analytics platform that serves as a GDPR-compliant alternative to Google Analytics, providing insights into website traffic, user behavior, events, and e-commerce performance.
Wide Angle Analytics
Wide Angle Analytics is a privacy-first, cookie-free web analytics platform serving as a GDPR-compliant alternative to Google Analytics, tracking all website visitors without cookie consent banners.